Survey Design and Organizational Research
Most organizational surveys produce numbers that nobody can act on. The questions measure several things at once, the response options invite agreement, and the results are reported as averages that conceal the differences worth knowing about.
Prism Data designs instruments that measure what they are meant to measure, administers them in ways that protect response quality, and reports findings in terms that connect to decisions the organization can actually make.
What We Provide
Engagements can cover the full cycle or any part of it:
Instrument Development
Items written to measure defined constructs, with attention to wording, response scales, and the length beyond which data quality declines.
Psychometric Validation
Reliability and factor analysis establishing that the instrument measures coherent constructs rather than producing noise organized into categories.
Administration Design
Sampling, timing, confidentiality protections, and communication planning, all of which affect response rates and candor more than most organizations expect.
Analysis
Descriptive and inferential analysis including subgroup comparisons, driver analysis identifying what actually predicts the outcomes of interest, and trend analysis across administrations.
Reporting
Findings written for the people who will act on them, distinguishing what the data supports from what it does not.
Longitudinal Design
Instruments and analysis structured so results remain comparable across administrations rather than resetting each time.
What You Get From It
A validated instrument produces findings that reflect the construct rather than artifacts of how the questions were worded.
Data You Can Trust
Validated instruments produce findings that reflect the construct rather than artifacts of question wording.
Findings Tied to Action
Driver analysis identifies which factors actually predict outcomes, which is different from which factors received the lowest ratings.
Comparability Over Time
Instruments designed for repeated administration allow genuine trend analysis rather than a series of unrelated snapshots.
Credibility With the Workforce
Surveys that ask sensible questions and produce visible follow-through sustain participation. Surveys that do neither train people not to respond.
Where This Applies
Engagement and Climate
Measurement of workforce attitudes designed to identify drivers rather than to produce a score.
Exit and Retention
Understanding why people leave, including analysis that separates stated reasons from patterns in the data.
Program Evaluation
Assessment of whether an initiative produced the effect it was intended to produce.
Related services & research
Explore related work and the published research behind our methods.
Measuring something that matters?
We design instruments that measure what they are meant to measure and report findings the organization can act on.
Contact Us Today